EP #140 - Stefan Flück: Erlebnisgeschenke Und Online-Marketing
Swisspreneur ShowTimestamps:
3:16 - What is Appentura?
20:26 - The Höhle der Löwen deal
28:43 - Offline vs. online marketing
33:30 - Marketing with Google
41:41 - Next milestones
About Stefan Flück and Appentura:
Stefan Flück is the founder and CEO of Appentura , a provider of surprise experience gifts. Stefan started Appentura in 2014 when he pitched the idea at a startup competition. The original idea was to offer customers the possibility to buy a surprise for themselves within a given timeframe and budget. Stefan, however, soon realized that customers were much more willing to spend money on surprising others rather than themselves and consequently, Appentura changed its offering to what it is today. Contrary to many of its competitors, Appentura sells its gift certificates almost exclusiv
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